Spectro Cloud marks growing investment in UK and EMEA with permanent London office

New Paddington base reflects rising customer demand for sovereign infrastructure solutions, delivered and supported locally

LONDON, UK — June 17, 2026 — Spectro Cloud, the company behind the PaletteAI infrastructure management platform,  this week opened its first permanent UK office, in Paddington, London. The move reflects sustained growth in the company's UK and EMEA business and a continued investment in serving customers, partners and the public sector across the region.

Spectro Cloud has employed UK-based staff since 2022 and operates as a globally distributed company. Over the past few years its UK and EMEA customer base has grown rapidly, with demand spanning AI infrastructure, edge computing, Kubernetes management and VM modernization. 

The company has also expanded its engineering investment in the UK, hiring locally for research and development roles, and expects further growth in headcount across the region.

A significant driver of that growth is interest in sovereign IT and sovereign AI solutions: infrastructure that organizations can run within their own borders and their own control, delivered and supported by local teams. 

Spectro Cloud's EMEA customers include healthcare manufacturer Dentsply Sirona, construction material manufacturer Saint-Gobain, sovereign IT provider Shibuya, and aviation giant Airbus Defence and Space.

“Our customers across the UK and Europe are telling us the same thing: they want control over their infrastructure and their data, and they want to work with people in their time zone who understand their market,” said Alex Septoff, who leads international sales at Spectro Cloud. “We've been serving this region for years with a growing local team. The London office gives that team a permanent home, right in the middle of the customers, partners and public sector organizations we work with every day.”

The new office strengthens Spectro Cloud's position within the UK technology community. The company is a regular presence at events including KubeCon Europe in London, AWS Summit London and DPRTE, and recently hosted a roundtable for UK defense technology leaders. 

“We've been a globally distributed company since day one, and that won't change. But the UK has become one of our most important markets, and today’s announcement marks our long-term commitment to it,” said Tenry Fu, CEO and co-founder of Spectro Cloud. “We're investing in the UK because our customers are here, the talent is here, and the appetite for sovereign, secure infrastructure is only growing. We see a bright future for our business in the UK, and for the customers and partners we'll build it with.”

The office, located in Paddington, central London, opens on June 16 and will serve as a hub for Spectro Cloud's UK team and a base for engagement with customers and partners across the UK and Europe.

Partner quotes

Nunzio Panto, Regional Services Leader at SoftwareOne: “At SoftwareOne we’ve already seen great success partnering with Spectro Cloud in North America, and now we’re excited to start a new chapter and take this collaboration global. There’s never been a better time to help our customers in the region transform their infrastructure with confidence.”

David Forsch, Global Director of Vendors & Alliances at Amazic: "European MSPs are racing to build AI services and the data center capacity behind them, and they need a platform built for multi-tenancy, automation and scale from day one. That's exactly what Spectro Cloud brings. As their distributor in the region, having the team on the ground here makes it that much easier for our channel to build with confidence."

Graeme Foy, Head of Defence & National Security at Boxxe: "The UK public sector wants technology delivered with genuine local commitment: people here, accountability here, and a real understanding of how government buys and operates. Spectro Cloud opening a permanent UK office strengthens everything we're doing together for public sector customers, and we're delighted to welcome them to the neighborhood."

David O'Dwyer, founder and CEO at LiveWyer: "So many UK organizations are rethinking their virtualization estates right now, and the conversation has shifted from 'should we move?' to 'how fast can we?'. Working with Spectro Cloud, we help customers modernize VMs onto a platform that's ready for containers and AI too, not just a like-for-like swap. Having the Spectro Cloud team here in London makes that joint work even more natural."

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